Top Fashion Games Performance in Israel: Q2 2025

In the second quarter of 2025, the fashion game landscape in Israel saw varied performance across the top five applications on a unified platform. Based on data from Sensor Tower, these games exhibited unique trends in downloads, revenue, and active users.

Skincare Time: Makeover ASMR from FALCON GAME showed fluctuating weekly downloads, peaking at around 9.2K in late April. Revenue peaked at approximately $10 in early June, while active users reached a high of 23.4K in the same month.

Hair Tattoo: Barber Shop Game by CASUAL AZUR GAMES experienced steady weekly downloads, climbing to 7K in mid-June. Active users remained strong, consistently around 68K to 70K throughout the quarter.

Fashion Queen: Dress Up Game also from CASUAL AZUR GAMES, saw a notable increase in downloads in June, reaching up to 4.8K. Its weekly revenue spiked at $24 in early June, with active users gradually increasing to 38.2K by the end of the quarter.

Paper Doll Diary: Dress Up DIY from Bravestars Games maintained a steady user base, with active users peaking at 90.2K in June. Downloads showed moderate growth, peaking at 4.1K mid-June, while revenue saw a high of $9 towards the end of the quarter.

Lastly, Fashion Makeover:Salon&DressUp by Happy Go Game, had significant growth in downloads, reaching a high of 5K in May. Active users peaked at 6.4K in late May, with revenue seeing a slight increase to $8 towards the end of June.

For more detailed insights on these games, visit Sensor Tower's comprehensive data platform.